Creativity and artificial intelligence in service of performance
datashake's AI Creative Studio is a team of creatives dedicated to your campaigns, at the heart of a group of 100 digital marketing experts. Together, we combine media performance, creative excellence, and artificial intelligence to accelerate your growth.
We drive growth for influential brands
Our creative services
We combine creative expertise, strategy, and a performance mindset to deliver tailored solutions that meet all your visibility, conversion, and differentiation challenges.
Creative strategy
Everything starts with data. We dig into past performance, audience behavior, and what works on each platform to shape every creative decision. From there, we partner with you through brainstorming sessions, deep-dive workshops, and A/B testing, all grounded in your data, market trends, and creative analytics tools like Motion.
Creative concepts & AI
We build custom ad concepts around your goals, your audience, and what resonates on each platform. AI and automation take the grunt work out of production, spinning up variations at scale (angles, hooks, visuals, formats) and handling the repetitive stuff. The payoff: more concepts tested, and a faster read on what's actually driving results.
User Generated Content (UGC)
We produce authentic, relatable content designed to build closeness with your audiences.
An effective format to strengthen the credibility of your messages and support conversion.
An effective format to strengthen the credibility of your messages and support conversion.
ChatGPT
Gemini
Kling
Flora.ai
Content accelerated by AI
AI at the heart of our creative studio
We build our own AI tools to scale creative production without cutting corners. Agents trained on each brand's art direction turn out on-brand visuals (lookbooks, animated video, print and digital campaigns, UGC), while automation takes care of versioning, translation, and reformatting across channels.
Then our Creative Score Card grades every asset on the things that matter (brand guidelines, visual impact, message clarity, CTA) and flags its performance potential right from the first draft.
What AI does for you: zero logistics, faster time to market, more volume and creativity, more results.
Then our Creative Score Card grades every asset on the things that matter (brand guidelines, visual impact, message clarity, CTA) and flags its performance potential right from the first draft.
What AI does for you: zero logistics, faster time to market, more volume and creativity, more results.
Discover some of our 100% AI work.
The visuals below were imagined and produced with no shoot, no model, and none of the constraints of traditional production. They were entirely generated by AI by our team of AI designers.
Our creative workflow
Every step of our methodology is built to align strategy, creativity, and results.
Benchmarking & strategic monitoring
We take the time to understand your market, your competitors, and the trends shaping your industry. This research phase lets us identify differentiating angles and creative opportunities to seize. We start from a clear view of the environment you operate in. It's the foundation of your entire creative strategy.
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Ideation & editorial design
Once the ground is mapped, we build your concept: marketing angle, editorial line, hooks. Every message is designed to resonate with your target audiences while staying true to your brand identity. We work on storytelling in depth so every piece of content says something, creates emotion, and drives action. This is where your strategy comes to life.
Production & adaptation of visuals
Then comes the creation phase: static or animated visuals, formats adapted to each platform, copy optimized for each context. We adapt every concept into several angles to maximize reach and connect with all your audiences. Nothing is left to chance, every format is designed to perform where it appears. Creative consistency is our compass at every step.
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Analysis, A/B testing & iteration
Launch isn't the end, it's the starting point. We track the performance of every visual, test different versions, and analyze what really works. These insights let us continuously fine-tune and refine your concept for ever sharper results. A living creative approach that improves with every iteration.
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AI doesn't generate the idea. It doesn't produce the strategy. What it does is remove the obstacles between creative intent and its execution, freeing up budget to think rather than to produce.
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Tools and processes built for the job
Notion workspace
Every advertiser gets a dedicated Notion workspace, designed to centralize all deliverables, feedback, and project tracking in one place. A clear, shared view of how your visuals are progressing, accessible anytime, with full transparency.
Motion Creative Analytics
Motion Creative Analytics, our visual analysis tool, lets us break down the performance of every visual in depth. Colors, pace, hook, staging: we pinpoint exactly what captures your audience's attention and what drives performance.
Advanced reporting
Structured weekly and monthly reports, enriched with industry benchmarks and comparative analysis, to track your KPIs over time. Every report is designed to give you a clear read of your results and help you make informed decisions at every stage of your strategy.
Creative benchmarking
A creative benchmark maintained continuously, fueled by data, market trends, and the best practices in your industry. The goal: constantly challenge your content, anticipate shifts, and evolve your visuals before they run out of steam.
Data-driven insights you can trust
70%
of the increase
in performance
depends on the visual
in performance
depends on the visual
+35%
CTR with our optimized visuals
5x
faster thanks to AI implementation
What we deliver for our partners
We support Focal in creating visuals that showcase their different product lines, from headphones to speakers. Using AI, we test products across multiple creative worlds to identify the strongest-performing visual territories.
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73%
Click-through rate
46%
Website sessions
Focal
Pokawa
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For Pokawa, we created UGC videos featuring humorous exchanges between two friends.
Fast-paced videos with several hook variants.
Fast-paced videos with several hook variants.
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97%
Click-through rate
52%
ThruPlays
Natalys
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For the sales period, we produced performance-optimized visuals for Natalys, with a seasonality-driven strategy and effective creative hooks.
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73%
Click-through rate
103%
ROAS
Menzzo
For Menzzo.fr, we created an AI-generated video showcasing their furniture in warm, immersive Christmas settings. The goal: place the products in an inspiring seasonal world, boost their desirability, and create striking visual content, easy to use in social ads.
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197%
Click-through rate
43%
ThruPlays
Cross-functional expertise that maximizes the impact of every channel
Paid Search
We manage your Search, Shopping, and Performance Max campaigns by harnessing the power of the algorithms: account structure, feed quality, automated bidding, and continuous optimization. This approach identifies and activates the best-performing channels while controlling costs and maximizing profitability.
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Paid Social
We manage your social campaigns by leveraging the dynamics specific to the algorithms: creative volume, signals, fast iteration. This approach identifies and stabilizes the channels that truly perform, while keeping performance steady in fast-changing environments.
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SEO & GEO
We structure your visibility across search engines and AI-driven environments. Semantic strategy, technical optimization, and content production are built to capture qualified demand and secure your presence in generated answers. A key channel for building lasting visibility.
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CRM
We tap into and structure your customer data to create value at every stage of the lifecycle. Behavioral segmentation, value scoring (LTV, RFM), and journey analysis fuel personalized actions that increase conversion, retention, and loyalty.
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Tracking & Data
We build a robust data infrastructure to make measurement and performance management reliable. Tracking, collection, and data structuring deliver a precise read of results and feed optimization algorithms effectively. An essential foundation for informed decisions.
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Strategic partnerships with all ad channels and digital tools
Certifications that guarantee our technical expertise
Numerous best practices shared by our partners
A dedicated team to support you
Premium and responsive support
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Explore new opportunities
Your growth, powered by our expertise
Entrust the ideation, strategy, production, and adaptation of your creative assets to expert designers.
Contact us
Discover our openings and start your next career chapter on Welcome to the Jungle.
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Answers to your creative questions
What is datashake's creative studio?
datashake's creative studio is a team dedicated to designing and producing your visual content for social media and online advertising. We handle the entire creative process: from editorial strategy to visual production, including format adaptation and message optimization. Every creative is designed to perform, not just to please.
What types of content do you produce?
We produce static visuals, motion design, short videos, and UGC adapted to each platform: Meta, TikTok, LinkedIn, Pinterest, Snapchat. Every piece of content is adapted to the codes of each network and optimized for your campaign goals, whether awareness, traffic, or conversion.
Why is creative essential in a paid social strategy?
In an increasingly saturated advertising environment, creative has become the primary performance driver of a paid social campaign. Good targeting is no longer enough: it's the visual, the hook, and the storytelling that make the difference between content that's ignored and content that converts. At datashake, we treat creative as a strategic driver in its own right, on par with budget or targeting.
How do you integrate AI into your creative process?
We use the latest AI tools to speed up and enrich our creative production. AI lets us generate visual concepts quickly, test more creative angles, and personalize content at scale. It reinforces our human expertise to deliver creative that's ever more effective and distinctive.
How do you ensure creative consistency with my brand identity?
Before any production, we run a full creative onboarding: a review of your brand guidelines, your editorial tone, and your visual references. All our creative is approved in close collaboration with your teams before going live. Over time, we build a creative reference unique to your brand, which evolves and refines with every iteration.