ChatGPT Ads

Advertising in ChatGPT

Since January 2026, advertising has appeared within ChatGPT conversations. Placed below the assistant's response and clearly identified as sponsored, it allows a brand to present its offer in a context where the user has just expressed a need, a situation, or an intention.
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We shape the success of tomorrow's most influential brands

datashake helps you launch your campaigns on ChatGPT Ads

Many advertisers have already launched their first ChatGPT Ads campaigns with datashake. This head start was made possible by over six months of field experience, particularly in the United States.

Our ChatGPT Ads consulting services

Scoping and qualification

Before you invest, we evaluate the relevance of ChatGPT Ads for your goals, audience, and industry. You will know if this channel is right for you and which use cases will deliver the most value.

Campaign structuring

We build a clear campaign architecture, aligned with your business goals and designed for ChatGPT's conversational format. Targeting, messaging, and budgets are built on a solid foundation.

Activation and creative

We launch your first campaigns and design formats tailored to the ChatGPT experience, where advertising integrates into the conversation. The goal is to capture attention without disrupting the user experience.

Measurement and management

We track performance from end to end and drive results based on value, not volume. You maintain a clear view of the ROI for this new channel and the optimizations to implement.