How to Get Your Instagram Account Verified

With the rise of fake Instagram accounts, more and more brands are verifying their social media pages to prove their authenticity.

Especially since, in 2021, 81% of users said they use Instagram to discover new products and services. The challenge is building trust with your community by guaranteeing authentic content, helping reassure them in their purchase decisions.

But how do you get your Instagram account verified?

Here are the steps to follow to get the coveted blue badge:

Log in using the Instagram account you want to verify
On your profile, go to Settings and tap "Request verification"
Enter your full name and provide the type of ID requested
Fill out the form and tap Submit

The verification process can take a few weeks, and you'll be notified of the outcome. If your request is denied, you can reapply after 30 days.

Here are a few tips to improve your chances of getting verified:

Your account must represent a registered entity, a business, or a real person
Your account must be public
Your profile must be complete, including a bio, a profile photo, and at least one post
You must not have links directing to other social media platforms
Your account must be unique (one account per entity, except for other languages)
Your account must be active and represent a well-known, widely searched individual, brand, or entity
Your account must be mentioned in numerous information sources that will be reviewed by the platform (excluding paid or promotional content)

Watch out for common misconceptions:

Having a verified Facebook page does not automatically mean your Instagram account will be verified too
Similarly, submitting a verification request does not guarantee you'll receive the badge
Instagram does not disclose the minimum number of followers required to obtain the badge
This request is completely free

Even though Instagram keeps some ambiguity around the exact criteria for earning the badge, it's still worth going through the process.

We can help!

As an official Facebook partner agency (Facebook Marketing Partner Premium), we're able to go through a different process to get our advertisers' pages verified, something we've successfully done multiple times!

If you're interested, don't hesitate to contact us directly so we can assess your situation.

If you need advice or support with your digital marketing strategy, feel free to reach out to the datashake team!

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Sources: BDM, Facebook sources,