Articles & News

The latest news

Best GEO Training 2026
SEO/GEO
Comparison of the best GEO training courses: datashake, Eskimoz, Abondance, Cegos. Format, price, OPCO funding, and Qualiopi certification.
Manus AI: definition, how it works and impact on your campaigns
Paid Search
Manus AI, the autonomous agent acquired by Meta, now integrates into Ads Manager. Discover what it concretely changes for your SEA and SMA campaigns.

Sign up for
our newsletter

Stay up to date with our latest news
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
All
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
SXO: definition and best practices explained
SEO/GEO
Discover SXO, combining SEO and user experience. Follow our best practices to boost your visibility and win over your visitors.
Shopify integration with Klaviyo: the complete guide
CRM
Discover our complete guide to a successful Shopify Klaviyo integration and boost your sales with effective marketing automation!
Google Video Views campaigns: boost your views on YouTube
Paid Search
Generate more qualified views on YouTube with Google Video Views. Strengthen your brand awareness with precise targeting and an optimized cost per view.
Video Reach Campaign: the YouTube ad format to know
Paid Social
Discover how a Video Reach Campaign works on YouTube, its benefits, the formats available and how to use it to maximize your reach.
Create a newsletter on Klaviyo: the essential guide!
CRM
Discover the key tips for creating a Klaviyo newsletter with high-performing emails and captivating your audience effectively.
Boostez votre présence sur le web grâce à Semrush
Boost your online presence with Semrush
SEO/GEO
With Semrush, you can sharpen your SEO strategy and grow your organic traffic. This article covers everything you need to know about this tool.
Google Search Generative Experience (SGE): a revolution for search and SEO
SEO/GEO
Discover how the Google Search Generative Experience is redefining online search with AI
How to optimize your SEO through log analysis
SEO/GEO
SEO log analysis: detect errors, optimize crawl and boost your SEO with Screaming Frog and Google Search Console.
ChatGPT Ads: what they are, when they are coming, and how to get ready
Paid Search
Find out what ChatGPT Ads are, when they will arrive, and how to adapt your marketing strategy now to this upcoming advertising revolution.
Top 5 tips and tools to test your deliverability
CRM
Boost your strategy with our 5 essential tips and tools to improve your email deliverability and maximize your campaigns.
Local GEO: new challenges of SEO
SEO/GEO
Discover the latest GEO trends. Our practical tips to optimize your local presence and attract more customers.
Perplexity Ads: everything you need to know about the new platform
Paid Search
Discover how Perplexity Ads works, the new AI-powered advertising platform. We break down everything you need to know.