Articles & News
The latest news
Sign up for
our newsletter
Stay up to date with our latest news
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
%20(10).jpg)
GEO definition: understanding the fundamentals and challenges
SEO/GEO
GEO definition explained simply: master the core concepts and discover the current challenges. Read this article to deepen your knowledge!
.jpg)
AI-generated UGC: the future of marketing
Paid social
Discover how AI-generated UGC is revolutionizing the creation of authentic, engaging content.

Reddit SEO: how to use it for your organic search
SEO/GEO
Discover how Reddit boosts your SEO and GEO: backlinks, qualified traffic and greater visibility thanks to AI. Strategies and best practices.
.jpg)
WhatsApp marketing: guide and CRM strategies
CRM
WhatsApp marketing: learn how to build effective campaigns, drive qualified traffic, and turn your subscribers into customers.

How to rank well on Claude
SEO/GEO
Learn how to be referenced organically on Claude AI. SEO best practices, content optimization and strategies to improve your visibility in the age of AI.
%20(3).jpg)
Differences between CRM and CDP for your CRM strategy
CRM
Explore the difference between CRM and CDP and choose the best platform to enrich your CRM strategy and maximise customer engagement starting today.
%20(24).jpg)
Email marketing KPIs: the essential metrics for 2025
CRM
Master the essential email marketing KPIs for 2025 to improve your open and click rates. Follow our tips to optimize your marketing emails.

SMS marketing: a simple guide to best practices.
CRM
Master SMS marketing with our complete guide: key strategies, sending tips and advice to maximise impact and customer engagement.
%20(25).jpg)
Klaviyo vs Brevo: comparison of the best CRM tools
CRM
Klaviyo vs Brevo: find out which CRM tool offers the best features to optimize your marketing and build lasting customer loyalty efficiently!
%20(26).jpg)
Klaviyo vs Splio: which is best for your email marketing strategy?
CRM
Compare Klaviyo vs Splio to get more out of your email marketing: retention or e-commerce, find the solution that maximises engagement and customer conversions.
.jpg)
%20(19).jpg)
%20(5).jpg)