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Best GEO Training 2026
SEO/GEO
Comparison of the best GEO training courses: datashake, Eskimoz, Abondance, Cegos. Format, price, OPCO funding, and Qualiopi certification.
Manus AI: definition, how it works and impact on your campaigns
Paid Search
Manus AI, the autonomous agent acquired by Meta, now integrates into Ads Manager. Discover what it concretely changes for your SEA and SMA campaigns.

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Publicité sur Pinterest : ciblages, formats et placements
Pinterest Advertising: Targeting, Formats, and Placements
When you create a Pinterest campaign with an objective (awareness, consideration, or conversions), you can select different targeting options, pin formats, and ad placements to advertise on Pinterest.
Publicité sur Instagram : les meilleures pratiques
Instagram Advertising: Best Practices
Paid Social
Whether you're a newcomer to Instagram advertising or a seasoned veteran, it's always good to revisit the basic best practices, especially in a field like online advertising where platforms and ad options keep evolving.
Publicité sur Facebook : placements, formats et audiences
Facebook Advertising: Placements, Formats, and Audiences
Paid Social
Facebook has 4 different networks on which you can choose to run your ads or not. The Audience Network (partner sites or apps outside the platform where your ads can be served), Instagram, Messenger, and Facebook.
Publicité avec Criteo : Comment réussir vos campagnes
Advertising with Criteo: How to Run Successful Campaigns
Discover how Criteo can boost your online advertising. This complete guide explains how to optimize your strategy with Criteo.
Comment apparaître en première position sur Google ?
How to Appear in First Position on Google?
Paid Search
Want to secure the top spot on Google? Learn how Ad Rank and Quality Score affect your ranking in search results and how you can...
Pré-audit SEO : pourquoi est-il indispensable à votre site ?
SEO Pre-Audit: Why It's Essential for Your Website
SEO/GEO
Discover how an SEO pre-audit gives you a key analysis to prepare an SEO strategy aimed at boosting your website's performance.
Pourquoi faire de la publicité sur Tiktok ?
Why Advertise on TikTok?
Why advertise on TikTok Ads? The social network TikTok, originally known as Musically, generated enormous interest, especially among teenagers, in just 4 years.
Qu'est-ce que la position 0 sur Google ? - datashake
What Is Position Zero on Google? - datashake
SEO/GEO
Learn how to optimize your content to reach position zero on Google and boost your visibility with this detailed SEO guide.
Pixel sur Facebook Ads: Maximisez votre impact publicitaire en ligne
Facebook Ads Pixel: Maximize Your Online Advertising Impact
Paid Social
Discover how to effectively use the Facebook Ads Pixel to optimize your online advertising strategy. Maximize the impact of your campaigns.
Pinterest Ads : les best practices créatives
Pinterest Ads: Creative Best Practices
Pinterest has always positioned itself as a "visual discovery engine" where the quality of published creatives is one of the most important elements. One of the major advantages...
Les paramètres UTM : pourquoi et comment les utiliser ?
UTM Parameters: Why and How to Use Them
Discover how to optimize your marketing tracking with UTM parameters. This guide will help you understand and effectively use these parameters to improve your campaigns.
PageSpeed Insights : Boostez la performance de votre site
PageSpeed Insights: Boost Your Website's Performance
PageSpeed Insights: Your tool for optimal web performance. Concrete tips to make your site faster and more efficient.